Overcome the anxiety around quantifying and communicating your content impact. Using a Single Ease Question (SEQ) testing method specific to content design and documentation, this talk will show you how design, recruit and even gameify your research.

Gina will share a template that works, her past testing mistakes, and recruitment techniques that will elevate your test quality.

In this session, you’ll learn:

• How to design an SEQ test from start to finish
• How to measure content-only impact
• Mistakes to avoid and tips to leverage for test success