“Content systems” are essentially sets of guidelines embedded in our design systems. Unfortunately, many companies treat those guidelines as rules to follow, rather than principles to guide decisions. Yes, it’s important to consistently use terms and content patterns, but we can’t follow the rules at the expense of our own critical thinking. Sometimes we need to protect and reuse patterns — but sometimes, we need to transcend them.

Come learn how you can build a content system not only to improve content quality and increase speed of delivery, but also to help foster an environment of critical thinking.

In this session, you’ll learn:

• Principles for crafting your content system documentation
• How to structure documentation to be user-centric and not UI-oriented
• Concrete strategies to write content system documentation that fosters critical thinking vs. rule-following

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