2024 Program - Button: The content design conference

Program

From equitable design to AI integration and content governance, this year’s sessions offered actionable insights into the trends shaping impactful, user-centered content.

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September 27, 2024 10:10 AM

September 27, 2024 10:55 AM

Beyond white space: Equitable content design for digital and physical spaces

Jacquelyn Iyamah

Equity Designer, Uber and Making the Body a Home

September 27, 2024 8:30 AM

September 27, 2024 9:30 AM

Communication in context: How to design high-value Gen AI features informed by community norms

UX Research Lead for PSI, New_ Public

September 26, 2024 8:30 AM

September 26, 2024 9:30 AM

Confident content design for an LEP audience: How to build a culturally-conscious user archetype

Senior Multilingual Content Strategist, Bixal

Multilingual Content Strategist, Bixal

September 26, 2024 3:55 PM

September 26, 2024 4:45 PM

Content and code: How to forge a partnership with engineering for content-led collaboration

Staff Content Designer, DoorDash

September 27, 2024 1:30 PM

September 27, 2024 2:30 PM

Content at the core: How to create an integrated content design system across your org

Allison Biesboer

Senior Content Design Manager, Visa, Inc.

September 26, 2024 11:00 AM

September 26, 2024 11:45 AM

Content governance: Breaking down complexities to build confidence in practice

Content Strategist/Content Designer, Konekted Content

September 26, 2024 1:30 PM

September 26, 2024 2:30 PM

Data-driven messaging frameworks for content design

UX Writing Practice Lead, Best Buy Canada

September 26, 2024 10:10 AM

September 26, 2024 10:55 AM

Ethical e-commerce: How to content design your way to trustworthy products

Independent Content Design Lead

September 27, 2024 5:15 PM

September 27, 2024 6:15 PM

Externalizing UI text strings: How to streamline content updates and localization

Director, Content Design, PointClickCare

September 27, 2024 11:50 AM

September 27, 2024 12:45 PM

Finding, building, and nurturing your community of practice with the resources you have

Senior Content Design Manager, Capital One

Founder and UX Content Consultant, Character

Hannah Stephenson

Content Strategy Manager, Capital One

Damilola Aderombi

Co-Founder, UX Writers Africa

September 26, 2024 5:15 PM

September 27, 2024 6:15 PM

How to communicate bad news to customers

Senior Content Designer, Atlassian

September 27, 2024 8:30 AM

September 27, 2024 9:30 AM

Light the path — the practical, actionable things we can all do to elevate, communicate, and celebrate the value we bring

Content Design Director, Wise

September 26, 2024 11:50 AM

September 26, 2024 12:45 PM

May I AI? Real talk from content designers who have a seat at the AI table

Chelsea Larsson

Sr. Director of Experience Design, Expedia Group

Model Designer, OpenAI

Principal UX Writer, Figma

Conversation Designer, Google

September 26, 2024 5:15 PM

September 26, 2024 6:15 PM

Measuring content-only impact: SEQ (Single Ease Question) testing for content designers

Senior Content Designer, Atlassian

September 26, 2024 8:30 AM

September 26, 2024 9:30 AM

More than just rules: How to build content systems that foster critical thinking

Sílvia Griso Sayas

Independent Content Strategy & Design Ops Lead

September 26, 2024 1:30 PM

September 26, 2024 2:30 PM

Naming product features for a global audience

Content Designer, Meta and WhatsApp

September 27, 2024 3:55 PM

September 27, 2024 4:45 PM

Pitching with purpose: How to influence senior stakeholders like only a content designer can

UX Manager, Google

September 26, 2024 3:05 PM

September 26, 2024 3:50 PM

Special session: AI workflow and tool selection

Staff Content Designer, Airbnb

Principal Technical Writer, Salesforce

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September 27, 2024 3:05 PM

September 27, 2024 3:50 PM

Storytelling in content design: How to build narratives into everything you do

VP, Mastercard

September 27, 2024 5:15 PM

September 27, 2024 6:15 PM

Transforming content team structure: From channel-centric to centralized expertise

Director of Content Strategy, Monterey Bay Aquarium

September 27, 2024 11:00 AM

September 27, 2024 11:45 AM

Twinkle in the eye: How (and when) to play with tone of voice in digital commerce

Senior UX Writer, Monta

September 27, 2024 1:30 PM

September 27, 2024 2:30 PM

We did a content design audit sprint and you can, too

Senior Manager of Content Design, Target

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